Work

Selected work

Client strategy, editorial operations, AI-enhanced content systems

  • Embedded content strategy for a health system digital rebuild

    Through Phase2 Technology, embedded on a major Pennsylvania-based integrated health system's site rebuild: writer-ready clinical content briefs, service-line content maps, SEO-informed recommendations, and a clinical taxonomy — 33 service lines, content types, and audience dimensions — built for the CMS and site search.

  • Content governance standards for a health system content team

    Authored the governance framework for the same rebuild: intake with a why-we-ask rationale, a yes/no triage gate, channel-fit criteria, review and maintenance models, ownership and escalation paths, and the operating metrics to run it by — packaged for leadership buy-in and strategist onboarding.

  • Education strategy for an academic health sciences college

    Current-state assessment and findings & recommendations for a health system's college of health sciences: an 870-URL content inventory, competitive analysis, SEO audit support, and a consolidate–structure–storytelling roadmap — including one service line cut from 27 pages to 7.

  • Diabetes nutrition content strategy

    For a national health-education publisher: research and gap analysis across 130,000+ monthly searches, a prioritized content calendar, and recommendations that separate must-have from nice-to-have — with GLP-1 coverage flagged as the urgent unmet need.

  • YSNT — Yesterday's Science News…Today!

    My own AI-in-medicine publication: five to seven illustrated story cards, published near-daily by one person. AI-assisted curation, summarization, and illustration through a four-stage pipeline I built and operate — with editorial judgment gating every step.

  • Agent-assisted content operations

    The workshop behind the client work: a multi-agent editorial environment for research, drafting, design, and QA, run under the same rules I recommend to clients — documented workflows, human review gates, and no silent automation.

Engagements described without client-identifying details.

Published work

The bylined proof

Patient education, science journalism, healthcare marketing, and advocacy — the writing credentials behind the systems work.

Patient education

Patient education & consumer health

Clinically reviewed content that real patients can actually read, navigate, and act on.

Science journalism

Science & medical journalism

Evidence-driven reporting that translates research without overstating it.

Healthcare marketing

Healthcare marketing & practice content

Service and brand content that earns trust instead of just claiming it.

Advocacy & nonprofit

Advocacy, neuromuscular & nonprofit

Complex clinical and access topics made useful for patients, families, and care teams.

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